Customer Success Roundup for the 13th March 2020

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

• Tri Tuns’ Jason Whitehead looks at
  • “The Very First Question a Customer Success Team Needs to Ask“
• Laryssa D’Alama, Senior Customer Success Manager at RD Station, details her
  • “Learnings About Improving Customer Adoption in a SaaS Model Company“
• Diginomica’s Phil Wainewright discusses with Zendesk’s Chief Customer Officer, Elisabeth Zornes.
  • “How to Find the Golden Customer Experience That Leads to Success”
• AdZiggy’s Jeremiah Lam dives into
  • “Customer Acquisition Cost and Why It Matters“
• Customer Success leader at KeepTruckin, Mohammed Shahrukh describes
  • “How [He] Built a Customer Success Team“
• And finally, here’s an interesting read for Enterprise Sales/Customer Success teams from SaaS consultant Dave Kellog
  • “The Zero-Sum Fallacy: ARR vs. Services“