Customer Success Roundup for the 14th June 2019

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

• Chameleon‘s Benjamin Brandall outlines, in detail,
  • “7 SaaS User Segments, and How to Market to Them In-App“
• Emilia Maria D’Anzica and Jacco vanderKooij describe existing and emerging Customer Success roles in
  • their excellent LinkedIn “SaaS Role Definitions“
• Jason Lemkin from SaaStr lists
  • “The Top 8 Questions to Ask Candidates for Head of Customer Success“
• Kyle Racki shares some key learnings from Proposify‘s onboarding and renewal processes in
  • “How Our Customer Success Team Achieved Negative Churn for Four Consecutive Months“
• Check out this neat CLV calculator from the team at CleverTap
  • “Calculate Your Customer Lifetime Value in 30 Seconds!“
• CSM at Wrike, Artem Gurnov describes
  • “4 Common Assumptions Made by CSMs That Turned out to Be Wrong“.
• Over on the CoBloom blog, Ryan Law explains
  • “How to (Properly) Calculate ARR and MRR for Your SaaS Business“.
• Graydon’s Mark Zwart delivers some
  • “Hot Tips on How to Increase Your Customer Value“.