Customer Success Roundup for the 15th March 2019

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

• Customers drifting away? Kristen Dahlberg from Sendlane guides us on “How to Re-Engage Inactive Contacts with an Automated Win-Back Series“.
• Elen Veempere from Canny looks into the revenue potential of CS in “Customer Success: Your Next Growth Engine“.
• In a similar vein, Mikael Blaisdell, Executive Director of The Customer Success Association, discusses “The Monetization of Customer Success“.
• Samer Baroudi, Director of Product Marketing at SugarCRM, gives a positive answer to the question “Is Net Promoter Score Still a Relevant Success Metric?“.
• Trello‘s Justin Gallagher talks about product being at the heart of growth, marketing and success in “What Makes Trello Tick? Simple Strategies for Product Led Success“.