Customer Success Roundup for the 25th January 2019

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

Olivia Clyde of CloudApp sits down with the Head of Customer Success at Webflow, Waldo Broodryk, to uncover “4 Ways to Increase Customer Loyalty“.

VC at Redpoint, Tomasz Tunguz answers the question “How Much ARR Can a CSM Manage?“.

Forrester’s CX Cast hosts Sam Stern and Jenny Wise hear from analyst Faith Adams about her research on trends among state-of-the-art Voice of the Customer (VoC) programs — “What Leading VoC Programs Get Right” [Podcast].

Customer Success executive at Updater, Chad Horenfeldt implores readers to seek the opinions of their customers on their next project in “The Customer Is Always Wronged“.

Writing for The Success League, growth marketing expert Jeremy Gillespie explains “How to Create Engaging Customer Marketing That Drives Retention“.

SaaStr’s Jason Lemkin aims to make bad-fit customers a thing of the past with his ‘5 Tips To Minimize “Churn and Burn” Behavior in Your Sales Team‘.

Kayla Brehm of describes switching careers from teaching to becoming a CSM in “5 Lessons Learned from My First Few Months as a Customer Success Manager“.

In a guest post for the SaaStr blog, Jake Sorofman of Pendo shares “5 Ways to Make Product Your New Marketing Superpower“.

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