Customer Success Roundup for the 2nd October 2020

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

• Bonfire’s Alexander Burlingame shares his story of working for a fundraising platform when the pandemic hit in
  • “How We Scaled Customer Success From 20 to 55 People During COVID“.
• SaaS entrepreneur Sujan Patel describes
  • “3 Easy Ways to Incorporate Customer Feedback“.
• Forrester’s Lisa Nakano examines the importance of cross-functional customer focus in
  • “Welcome to the Year of the Customer Marketer“.
• Zendesk’s Molly Murphy looks at
  • “Everything You Need to Know About Customer Value“.
• Customer Success consultant Brooke Goodbary dives into
  • “Why Customer Success Teams Need to Establish a Feedback Culture“.
• Director of Customer Experience at Fusebill, Natalie Roy outlines
  • “Why Churn Is the Crucial SaaS Metric to Optimize Around During a Downturn“.