Customer Success Blog

Clay Smith

How Frequently Our Customer Success Application Syncs Your Data

Clay Smith
May. 4th, 2022

In a previous post, we looked at How We Built More Than 100 Customer Success-Integrations between Akita and apps like Hubspot, Salesforce, Intercom and Zendesk. We outlined our 3-step process for keeping data in sync: Schedule, Retrieve, and Process.

The Scheduler kicks everything off and is responsible for determining which data needs retrieving at any given time.

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How We Built More Than 100 Customer Success-Integrations for our Product

Clay Smith
Apr. 26th, 2022

If there is one thing that sets Akita apart from its competitors in Customer Success software, it is our ability to ingest data from virtually any data source a customer may have. This includes:

If the data is out there, Akita can usually import it and use it to transform your Customer Success department into a well oiled machine!

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Why (and How) Customer Success Managers Should Segment Their Customer Base

Clay Smith
Apr. 22nd, 2022

We all know that it is important to segment your customer base in Customer Success…

But why?

Like all things in business, the ultimate answer is—to generate more revenue.

But how?

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Recent Improvements to Playbooks and Tasks

Clay Smith
Feb. 10th, 2022

We recently deployed some exciting improvements to Customer Success Playbooks and Tasks in Akita that will help your team create scalable, repeatable processes and provide better value to your customers.

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Build a (no-code) NPS tool using Google Workspace!

Clay Smith
Feb. 1st, 2022

tl;dr – You can put together an NPS survey tool with analytics using Google Forms and Google Workspace. Here’s the form. Here’s the results.

Many SaaS businesses measure their customers’ experiences by sending Net Promoter Score™ surveys. Even if you haven’t heard of an NPS™ survey before, you have likely seen one:

“How likely are you to recommend us to a friend or colleague on a scale from 0 to 10?”

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The New Akita

Clay Smith
Dec. 6th, 2021

Out with the old…

We launched Akita in 2018 with the goal of making effective Customer Success Management software that was affordable for small businesses.

By most measurements, it was a success. We had a rapidly growing customer base (and revenue) and our customers loved us. Despite this, we decided it wasn’t working. At least, not as well as it should be. A couple of reasons:

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How to Lose Your First 10 SaaS Customers (to Churn)

Clay Smith
May. 3rd, 2018

There are a number of great resources available to early-stage startups who are trying to land their first 10 paying customers. Doing so is no small task. It can take hard work, hustle and sometimes a bit of luck.

But getting your first 10 customers isn’t cool.

You know what’s cool?

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