‘A beginning is a very delicate time.’
This blog post represents the start of what will most certainly be an exciting journey. While clicking “Publish” only took a single click, the action marked the end of one phase of my life and the beginning of a new and exciting phase.
Starting this month, I am participating in Ireland’s premier startup accelerator, NDRC’s Launchpad. Over the next 12 weeks, I will be building and refining Akita, a new kind of sales tool that will empower salespeople to form stronger relationships with customers and drive more sales. In the past I have had full-time jobs, hacked on side projects, and successfully launched products but I’ve never successfully started a business. This month, that all changes.
Over the next few months, I’ll be speaking with customers to decide exactly how best Akita can solve the problems that their sales teams are facing. I will be assembling a team capable of building a first-class business. I will be leading the development of an enterprise-grade application that will delight users. It’s equal parts exciting and terrifying.
Keep an eye on this blog. I’ll be documenting my journey as a first-time founder, discussing how we operate as a business, explaining how we build products that people want, and giving my two cents on things I might or might not be qualified to discuss.
If you are looking to improve your sales process please sign up for Akita. We will be launching a product in the coming months and would love your input.
Related Articles
Best Customer Segmentation Software to Utilize in 2024
Understanding customers at scale has come a long way. Back in the day, companies used simple attributes to carve up their customer base in some way to apply different resources to support and/or expand those customers. Boy was it blunt though! Generally, it never got far beyond segmenting your account list by their spending or […]
Best Customer Success Software for Your CS Department in 2024
If you are reading this, you are faced with a real challenge. Either you already manage a customer success function and your existing toolset is not fit for purpose, or you have decided to start a customer success department and want to implement the right software as a solid foundation for your Customer Success Managers […]
Top Customer Retention Software to Reduce Churn in 2024
Figuring out the right customer retention management software to help manage your Customer Retention goals can be tricky. It really comes down to what your specific goals are, what type of market you serve, the customer data you retain and where that data resides. There are some specific types of tools you should consider. Customer […]
15 Customer Onboarding Statistics and Trends in 2024 to Note
In the SaaS world today, each lead you turn into a customer is a call for celebration. Still, to ensure them a smooth journey and success with your product, it is crucial to first help them understand how they can use your product or service effectively to get all the benefits they offer in the […]
How to Become a Customer Success Manager: All You Need to Know
Nowadays, it seems that acquiring each new customer calls for celebration. Yet, their choosing you over competition is merely the beginning of a beautiful friendship, as retaining them is equally, or usually even more, difficult.
Voice of the Customer Best Practices and Tips in 2024
When we aim to understand someone or something, the first step is to listen or observe carefully. The same rule applies for customers. If you wish to truly meet your customers and understand their concerns and goals, you must not only solicit and gather their feedback but also act on it. This is precisely what […]
What Is Product Discovery: Definition, Benefits and How to Do it?
Developing, launching and promoting a new product or feature is not only time and energy-consuming but also expensive. This is why frustration is inevitable if the new feature of a product goes unnoticed or unused. To avoid that, companies must first understand market trends and customer needs to be able to create products that address […]
What is Customer Stickiness: How to Measure & Increase it?
Although customer churn and retention are the most important metrics that help you assess the overall health of your business, they often fail to explain why customers leave or stay with you. This is precisely where customer stickiness can help you. To answer the question “What is customer stickiness?” with ultimate precision, we must thoroughly […]
Best Customer Success Books You Should Read in 2024
Customer success is the backbone of a successful SaaS business. The way your CS team manages and nurtures customer relationships often determines the size and quality of your customer base and, therefore, affects revenue and growth. A smart customer success manager knows very well that customer success is a dynamic and ever-changing field where continuous […]