Lead Generation

Lead generation is the creation of consumer interest in a product, or the process of requesting inquiries from prospecting new customers. The purpose of lead generation is to create leads for building lists consisting of customer acquisitions, emails, or sales. Leads contain names, and addresses of businesses, companies, organizations, corporations, or individuals. Lead generation software is the use of technology to acquire or collect information in order to increase sales, acquire new customer, or develop a business.

Akita SaaS Business Application Directory offers a selection of software from the leaders in lead generation. Akita integrates with your existing lead generation software providing you with a dynamic timeline of customer interactions, intelligent customer alerts, and a prioritized list of at-risk customers. Akita helps your business reduce customer churn, and increase customer retention, and sales so you can keep your customers happy.