Blog
Akita’s 15 Minute Demo Series
Join team Akita for a series of 15-minute, no-nonsense, speed demos Register Below. We will examine how Customer Success technology can help CSMs move from a complex world of siloed data and manual processes to a place where managing customers is simple.
The Startups’ Guide to Buying Customer Success Software
Who this article is for — SaaS Startups looking to purchase Customer Success (CS) software but limit their spend to under $300 per month. “Thanks for reaching out, unfortunately we don’t feel you’re a fit at this present time…” . Startups looking to invest in Customer Success software hear this all the time! The vendor’s SDR takes […]
How to Lose Your First 10 SaaS Customers (to Churn)
There are a number of great resources available to early-stage startups who are trying to land their first 10 paying customers. Doing so is no small task. It can take hard work, hustle and sometimes a bit of luck.
Best Customer Segmentation Software to Utilize in 2024
Understanding customers at scale has come a long way. Back in the day, companies used simple attributes to carve up their customer base in some way to apply different resources to support and/or expand those customers. Boy was it blunt though! Generally, it never got far beyond segmenting your account list by their spending or […]
How to Scale Customer Success in SaaS: 2024 Guide
Congratulations! Your SaaS business is thriving, and you’re growing your customer base. But with this exciting growth comes a new challenge: how to scale customer success. How do you maintain the personalised touch that keeps customers happy as your company expands?
Customer Success vs. Customer Experience: Notable Differences
Positive customer relationships are the foundation of any SaaS business. Both customer success and customer experience aim to boost customer satisfaction, but they are actually different concepts that address different segments of the customer journey.
Best Customer Onboarding Software in 2024
How do you make sure you get this process right? Apart from having the right people and the right motivation, it would be remiss not to use the tools you already have or invest in some new ones, such as customer onboarding software so that everything required is being done to ensure your clients expectations […]
What is Customer Success: Short and Simple Guide
In the world of SaaS, customer churn can feel like a constant threat. But what if there was a secret weapon to turn happy trials into loyal customers? Customer success is what you seek, it’s a strategic approach that goes beyond basic support to ensure your users achieve their goals.
CSAT vs. NPS: Differences, Formulas, Examples
Customer satisfaction is the holy grail of any SaaS business. But how do you truly measure it? Enter CSAT and NPS, two powerful metrics that can shed light on your customer experience.