Blog

Customer Success Managers and Sales Commissionv Customer Success Managers and Sales Commission?

[Update 7th February 2022 – If you are a quota carrying CSM, check out our FREE tool to help you figure out how to achieve your sales target]. CSMs from over 90 SaaS firms participated in our 2016 Customer Success Managers Survey. Over the next few weeks, I will be reflecting on some of the […]

Read more
Prospecting Apps for the Lean Start-Up My Top 5 Prospecting Apps for the Lean Start-Up

There is a county in Ireland with a reputation for being cheap (you know who you are ;-)). They say people from this county can peel an orange in their pockets. There’s also a (hopefully) apocryphal tale of a man from the county who eats his dinner in a drawer (if anyone calls around, he […]

Read more
how we improved with the new Akita App How We Improved with the New Akita? Pricing, Support Segments

We launched Akita in 2018 with the goal of making effective Customer Success Management software that was affordable for small businesses. By most measurements, it was a success. We had a rapidly growing customer base (and revenue) and our customers loved us. Despite this, we decided it wasn’t working. At least, not as well as […]

Read more
What is product adoption What is Product Adoption: Meaning, Key Metrics and Tips

Product adoption is essential for retention and loyalty. If the customers find value in your new product and include it in their workflows, there is a great chance they will stick to it for longer.  Still, managing to persuade your audience to try out your new product is not an easy task, especially in a […]

Read more
customer advocacy strategy Customer Advocacy Strategy: Different Types of Programs and Tips

The support of satisfied customers and their willingness to spread the good word can sometimes bring you more prospects than a masterfully crafted marketing campaign. It is all about trust.  Customer advocacy can help your business drive growth, brand and customer loyalty. By leveraging the enthusiasm of satisfied customers, customer advocacy strategies can help you […]

Read more
customer success statistics Crucial Customer Success Statistics and Trends to Know in 2024

The customer success department is responsible for creating a strategic approach with a focus on cultivating mutually beneficial relationships between the business and its customers.

Read more
what is customer advocacy What is Customer Advocacy and its Benefits: A Short Guide

In SaaS, fostering long-term relationships is a priority, as happy and loyal customers are the foundation for business growth and success. Therefore, building trustful and transparent customer relationships through customer advocacy programs is one of the main goals of any SaaS business.

Read more
how to calculate renewal rate What is and How to Calculate the Renewal Rate: Short Guide

SaaS companies rely heavily on recurring revenue. With recurring revenue, you can predict revenue flows, and work on customer retention. 

Read more
Customer Success Manager Interview Questions Top 20 Customer Success Manager Interview Questions

Being a customer success manager requires a combination of multi-disciplinary expertise, in-depth product knowledge, and great communication skills. Above all, this person must possess high emotional intelligence and adequate personality traits that can easily adapt to different customer personas.  When hiring one, it is, therefore, crucial to create a list of adequate questions that allow […]

Read more